PRACTICAL REVIEW OF INNOVATION MANAGEMENT TOOLS AND METHODS

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Чэнь Лу

Abstract

The article analyzes the process of creating and implementing new ideas or concepts that benefit the organization. Innovation management tools and techniques are critical for organizations to remain competitive in the marketplace. This paper provides a practical overview of innovation management tools and methods with examples of application in industries and companies. It is concluded that by applying systematic innovation management practices, companies can significantly improve productivity, increase profitability to increase market share and strengthen their position in a competitive environment.

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References

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